Archived Articles for Lhyka Armada

Posts by Lhyka Armada

15 Common Digital Marketing Terms You Need to Know

The digital world is full of terms that sometimes it becomes a little bit overwhelming. With words like conversions, and acronyms like SEO is thrown in conversations, you can feel left out. To help you catch up, below is the list of common digital marketing terms you need to know. 1. Bounce Rate In terms…

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How to Use Data-Driven Marketing Strategies

Data-driven marketing has transformed through the years with the technological advancements, from an innovative approach to a fundamental part of advertising and marketing strategies. It can be explained multiple ways, but here’s a simple way to describe it: Data-driven marketing refers to a plan made based on the insights pulled-out from the analysis of big…

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5 Key Benefits of Having a Website for your Business

Having a website is essential in today’s ever-evolving world especially for small businesses. If you’re planning to have a lot of customers, you’ll be needing an online presence. Why? To give your clients information in a click of a button. Being able to have your own website for your company increases chances of visibility and…

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Is it really important for a company to have Core values?

  What is Core Value and Why is it important?   Core values are the things that you and your company believe in, this is important especially on the way you work. It also should determine your priorities and the priorities of your company.  Most importantly this supports the vision of your company and it…

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Google Chrome Flags all HTTP sites “Not Secured”

Google worked on something that they would want their users to feel secure. Last year, Google has officially warned website owners who are not identified as an HTTPs (Hyper Text Transfer Protocol Secure) site would have their site identified as a non-secured website. Moving toward encryption by default is a monumental change for the Web.…

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